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Briefing: BMW’s New iX3 And i3 Will Record You Driving And Send Video To The Company
Strategic angle: Starting in Germany, BMW’s new iX3 and upcoming i3 will record your driving, provided you consent during setup.
editorial-staff
1 min read
Updated 10 days ago
Beginning March 31, 2026, BMW will launch the iX3 and the new i3 in Germany, equipped with a video recording feature that requires user consent during setup.
This functionality aims to enhance driver safety and vehicle performance by collecting data on driving behavior.
The feature is expected to expand to global markets following its initial rollout in Germany, contingent on user opt-in.